Is Work-From-Home Killing Commercial Real Estate?
Occasional remote work was part of the routine for many workers long before March 2020. However, the pandemic ensured that stay-at-home policies turned Zoom conferences and telecommuting into the norm. Although the COVID-19 infection rate shows signs of slowing, many…
Minding the Gap: How Insurers Let CRE Down
On March 16, 2020, millions of businesses in the U.S. faced two chilling realities: They had to shut down operations, close their doors, and turn away customers to slow the spread of COVID-19. And they learned their business interruption insurance…
Operating Your CRE Company Like a Hypergrowth Startup
While hypergrowth may seem like a nice situation for any business, managing it isn’t easy. The slightest misstep or hesitation in decision-making can mean a missed opportunity or strategic failure. What are we trying to say with the term ‘hypergrowth?’…
Investment Decisions: How Elon Musk Would Run a Commercial Real Estate Company
Investment decisions can make or break your success. Elon Musk invested early in some of the most successful and innovative companies of the last 25 years: PayPal Holdings Inc., SpaceX, DeepMind, Tesla Inc., and The Boring Company, just to name…
4 Ways To Leverage Psychology To Grow Your Commercial Real Estate Brand
Psychology explores the effects of biological influences, social issues, and environmental factors on human thoughts, actions, and emotions. Successful players in the commercial real estate sector embrace psychological insights to support their relationships with all stakeholders — investors, personnel, and…
How to Get Investors for Real Estate — Telling a Compelling Story
Entrepreneurs often spend years developing a project that fulfills the needs of their target market. But things work a bit differently in commercial real estate, where success depends largely on attracting the right investors and addressing their needs upfront. Convincing…
Decoding the Language of Data to Inform Your Decision-Making
‘Data’ can mean many things to different people in the commercial real estate space. From one perspective, data consists of statistics on leasing spreads, property valuations, tenant behavior, and marketing KPIs. It’s a powerful tool that enhances decision-making processes across…
Innovation: The One Thing You Need To Succeed in Commercial Real Estate
Anyone can purchase commercial real estate as long as they have enough investment capital and financing. But, if you want to be successful in building a portfolio that naturally scales, you have to do things differently than the competition. You…